Bleubird Clothing
Born from the Ocean. Established in the Alps. Inspired by Nature. At one with the elements
Born from the Ocean. Established in the Alps. Inspired by Nature. At one with the elements Bleubird are a new entry to the everyday outdoor clothing market with a focus on sustainability and environmental awareness that go well beyond the norms for most independent businesses. From using water based inks to their Tee’s for Trees scheme there is no question about doing the right thing when it comes to clothing from the team at Bleubird. With a wide range of unisex t-shirts, hoodies, fleeces, accessories and more to choose from this brand is certainly one to watch and has products that we all love here at Arran Active.
Have a look through their range and take your pick from an excellent collection of unisex clothing which will be great for all kinds of outdoor adventures. From the lighter layers to the thicker ones, you can be sure that these items have been fine tuned for comfort and breathability, all whilst keeping you warm when things get chillier out in the open air. We love not only the quality construction of their clothing but also its stylish look. You will be able to look just as good as you feel in these high quality unisex t shirts, fleeces and hoodies thanks to the trendy designs.
If you are liking the look of this brand, then you will definitely be happy to know that they also more than do their bit when it comes to being ecologically responsible. As this brand is all about getting out there and enjoying the wonders of the great outdoors, it only makes sense for them to be just as passionate about protecting our environment. To find out more about Bleubird's focus on sustainability, read on below for some words from the founder himself!
...from founder Matt Creighton:
"At the heart of Bleubird is a passion for protecting the planet we love. From the outset, I had this focus in mind, and everything we now do is driven by our passion and obligation to protect our planet. Oceans, mountains & everywhere in-between. As we continue to grow, I will keep challenging everything we do, big and small. As a team we feel a profound responsibility to hold ourselves accountable, build an authentic business, and recognise our environmental and social impact. We are passionate about doing what is good for our planet – or trying to at least.
Planting trees is just one of many eco sides of Bleubird. Another huge part of Bleubird's Eco Side is the attention to detail in our packaging. We've had quite a journey with our packaging over the years and we're proud to be getting closer to being as plastic free as possible. With all our new product development, we are focused on ensuring the materials we use to create the products are of the best quality and have the lowest environmental impact possible.
Currently, we use recycled polyester fabric and organic cotton in our Venture Collection, which is also printed using water-based inks. Our Nordic Robe collection is also made from post-consumer recycled plastic bottles for the external and internal fabric. The only thing that isn’t recycled is the zips, but we’re working on that. Our Adrift, fleece, and accessories ranges are currently not recycled or organic. However, we have been working hard for the past 18 months to change this and we are excited to be launching a new collection this spring that will bring about a big change to our non-recycled polyester usage. There will always be more we can do. For now, we're focused on making sure that every decision we make with our new product development is the right one with the information we have from our research at that time.
We want to educate and inform our community on the industry we have found ourselves in and we want to ensure we do as much of the right thing as possible and share the learnings from our mistakes. We don’t think it’s possible to run a ‘sustainable’ fashion brand, but we are striving to do as much as we can to limit the negative impact we have on our planet and protect what it is we love."
Bleubird at Arran Active
On top of the quality and the style of the clothes themselves, this is yet another reason why we absolutely love this brand! The authenticity and the passion of their founder Matt sings out in the clothes themselves. If you are a lover of nature and of all the wonders that the great outdoors has to offer, Bleubird will certainly be a brand that you will get along with.